Digitize to Win: 3 Strategies Manufacturers Can Use

It’s no secret, manufacturing is changing. Incorporating digital best practices like working from a relational database, providing real-time information to employees and customers, and improving the customer experience through online sales will determine those who can beat the odds over the next decade. What’s Changed in Manufacturing We live in a digital economy with the…

8 Ways To Build Customer Loyalty

Equipment Manufacturers: 8 Ways To Build Customer Loyalty

You may have heard the saying that “80% of your sales come from 20% of your customers.” An active aftermarket program can help boost your sales as well as establish a loyal customer base. Given that third-party vendors are becoming more price competitive, many equipment manufacturers struggle to retain customers after the warranty expires. This…